Created as a promotion to demonstrate creativity, skills and the importance of narrative in corporate engagement, this video was developed in collaboration with Mary Horowitz, a recognized communication expert and long-time, admired colleague of mine. To watch, click here.
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This promotion was created for a concert presented by the New York Scandia Symphony to celebrate the 150th Anniversary of the births of Carl Nielsen and Jean Sibelius in 1865. Items included web graphics, flyers, direct-mail postcards and a large format poster displayed at Symphony Space located on Broadway and 95th Street.
For 2015, Tiffany & Co. requested an extensive communications plan to promote enrollment and awareness of the benefits offered to their employees. The campaign included interactive materials, such as a guide and a quiz, a series of emails, on-site video graphics. Also, print items such as posters, tent cards and postcards were used to support the campaign.
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Refreshed for 2015 to follow updated branding guidelines, Invest in You is an e-guide for Broadridge employees to help them understand their benefit choices for 2015. You can view the guide here (Flash required). This e-guide received a 2015 Communicator Award of Distinction in the Interactive Multimedia category and a 2015 Platinum AVA Digital Award.
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For the global media company Bertelsmann, I worked with a team that created an employee benefits site and an interactive enrollment guide. See the current interactive enrollment guide here (Flash required).
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Get Energized: A Continued Journey to Better Health is an E-magazine guide for Broadridge employees to help them understand the company’s health incentive program. See the guide here (Flash required). This e-guide received a 2015 Communicator Award of Excellence in the Interactive Multimedia category and a 2015 Platinum AVA Digital Award.
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Concert posters for the New York Scandia Symphony. Ensembles from the symphony annually perform free concerts in Fort Tryon Park in New York City. Seen here is the current poster. Click here to see the previous year’s posters.
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Sounds of Scandinavia is a musical program featuring premiere performances by Scandinavian composers at New York City’s Symphony Space. Promotional items included web graphics, fliers and a large format poster displayed at the location on Broadway and 95th Street.
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This flier was designed for a special program created by The New York Scandia Symphony to teach New York City schoolchildren about music and healthy eating habits. The original story As Fit As a Troll was written by the symphony’s Violist Frank Foerster and it is about a journey of a troll and his friend Bronto finding good things to eat in the city.
This video for The Depository Trust & Clearing Corporation (DTCC) was created to inform employees of their benefits enrollment period. I created this video using AfterEffects. To watch, click here.
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For Newell Rubbermaid, I created a short Flash-based video from a provided storyboard. The video provides information about the client’s Leadership Equity Award Program and involved the use of my skills in sound editing, motion composing and timing. You can view the video by clicking here.
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The Northrop Grumman Retirement Planner was created for Northrop Grumman employees to learn about their savings plan though a brief tutorial and a calculator tool. I worked with an outside vendor who programmed all of the pension calculation stuff. You can see the tutorial and calculator here (Flash required).
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The Financial Planning Resources Guide was created for executives at Northrop Grumman to provide a summary of the financial benefits available. The guide was printed 4 color process with a spot metallic gold ink. The guide received a MarCom Gold Award for 2007.
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The Tiffany & Co. Take 5 for Financial Wellness campaign consisted of a small booklet and invite sent to Tiffany employees to provide the opportunity to learn more about managing finances. Posters for the events were also distributed to Tiffany locations.
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Meet Peggy Prospect is a short flash video presented to a major media company to help explain how assistance can be provided in their onboarding process. To view the video, click here (Flash required).
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Website design and development for Tom Singer Photo.
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Evoke2inspire is a weblog that features health and beauty tips from skin care expert and esthetician Sandra Lakatos. I created the branding and the modification of a WordPress theme for the site. View the site here.
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Promotions for the Bakerloo Theatre Company 2011 paired production of Twelfth Night and Love of the Nightingale. I created original scratchboard illustrations that highlight key elements of the plays.
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The Tiffany & Co. Total Value Statement was sent to employees to demonstrate the value of working at Tiffany. The Points of Distinction insert, included with the personalized statement, highlighted specific programs that add value to the employee experience.
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Brochure for New York Scandia Symphony for 2010. The brochure promoted concerts performed in various locations in Manhattan.
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For Agere Systems, I created promotional materials for their Performance and Learning program. This included custom typography, the “Mr. Puzzlehead” graphic and a desk toy that served as a reminder of the principles of the program.
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This illustrative brochure was created for the employees of the State of Maine. The purpose was to explain, promote and increase participation in the State Deferred Compensation Plan. It was supported with quarterly newsletters which were printed and eventually converted to an online delivery over the course of several years.